top of page
Search


Staffing for Health Care Sales: Brand Growth Partners Are The New BDR's.
The traditional sales rep model is collapsing. Healthcare brands are adopting Brand Growth Partners — hybrid professionals who blend local credibility with digital influence to drive 100K impressions a week. Powered by Roxford Digital’s proprietary ARC© framework, this model reduces overhead, builds authority, and aligns with how modern patients choose care.
4 min read


Strategies for Advertising Health Care
Dive into the strategies that will turn your advertising efforts into a powerful growth engine. The good news? When you get your health care advertising right, the transformation is undeniable. Our approach is not about quick fixes. It’s about sustainable growth.
3 min read


Is Your Weight Loss Clinic Lost in the Scroll? How to Compete When Everyone Offers the Same Services
When every clinic offers semaglutide or hormone therapy, patients stop noticing. This insight shows why many healthcare brands are getting lost in crowded markets—and what to change to stand out, build trust, and drive more leads.
3 min read


SEO vs. GEO: What Healthcare Brands Must Know to Stay Visible.
SEO helps you rank. GEO gets mentioned. This insight explains the difference between search engine optimization and generative engine optimization—and why healthcare brands need both to stay visible in today’s evolving search landscape.
3 min read


How to Get More Referrals for Home Health Care
Most home health agencies rely on referrals but lack a system to generate them consistently. This guide explains how to attract more referrals by improving digital visibility, training your staff, and partnering with trusted local sources. Learn how to reduce dependence on hospitals and build a steady referral pipeline that scales with your agency.
4 min read
bottom of page
